David Ogilvy was the greatest advertising man to ever live. He started his work life as a chef. Afterwards, he sold stoves door to door. Then he moved to New York, at age 38, and founded what would become one of the world’s largest advertising agencies, Ogilvy & Mather.
I believe there are lessons to be learned from the giants. Men and women like Zig Ziglar, Dale Carnegie, Mary Kay Ash and Clara Barton left more than just legend behind … they left knowledge.
The more we learn those lessons, and apply them, the better we do. Even in our “always on” 21st century lives.
Here then are a few articles I have selected for you to enjoy. I hope you enjoy them as much as I did.
Ten Tips on Writing
This article lays out David Ogilvy’s ten writing tips. He often said he was not a “good” writer, yet he created the ad that says that Dove is “1/4 cleansing cream” and other classics.
Take a look here at his 10 tips …
10 Tips on Writing from David Ogilvy | Brain Pickings
David Ogilvy Quotes
Adding quotes to your blog will help readers enjoy your blog more and cause them to stay longer. Both good things. I refer to Brainy Quotes often, and found these quotes by Ogilvy you might enjoy.
David Ogilvy Quotes – BrainyQuote
Ogilvy’s Renegade Management Style
Ogilvy was more than just a great ad writer or “creative” (a term he hated). He was a great manager too, taking Ogilvy & Mather from a start up to one of the largest ad agencies in the world, with over 90 offices worldwide.
Here are some of his “contrarian” management ideas.
David Ogilvy’s Contrarian Management Advice – Help Scout
From an investor’s point of view …
Are you an investor? Here is an interesting article about Ogilvy from the investor’s point of view.
What The Original Mad Man David Ogilvy Can Teach Investors
Finally, a short video …
And finally, here is a short video featuring David Ogilvy in case you want to know more.
I hope you enjoy these resources. I’m re-reading Ogilvy on Advertising right now.
Ever read it?
Thanks!
By the way …
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